For over 40 years HRH Princess Basma bint Talal has worked extensively to promote a wide range of global issues related to sustainable human development. Princess Basma founded and heads the Jordanian Hashemite Fund for Human Development (JOHUD), heads the Jordanian National Commission for Women (JNCW), serving as a reference and leading policy-making forum in Jordan on women’s issues and rights.
Princess Basma is Honorary Human Development Ambassador for UNDP, Goodwill Ambassador for UN Women and UNFPA and member of the Advisory Board of the UN Decade on Ecosystem Restoration.
Princess Basma holds a doctorate in development studies from Oxford University and is the author of “Re-thinking an NGO: Development, Donors and Civil Society in Jordan”.